Google has revamped quite a bit about how they rank websites and the different ways a website can be ranked.  Google seems to be putting more emphasis on local listings and if  you have a local business then this can be a great thing.  You can now use Google’s own tools to get to the top of Google’s local listings.

You may be forgiven for thinking that if you have a mainly international business that being listed locally isn’t really what you want to be doing.  However, if you are listed on even page 10 of Google for your main keyword, chances are you won’t be getting much traffic, if any.  Now by making sure that your website is listed in Google’s local listings, you can jump up a few pages and even land on page 1 for any local searches relating to your website.

This is a HUGE benefit for any business and the fact that it’s a free resource provided by Google, every business owner who has a website should get listed.  Also, by checking out who else is listed on here, you can find out who your local competitors are and if you want to get more involved in your local business community, you can easily check them out.

How do you get listed?  I’ve compiled a step by step guide that you get here:  Google Local Business Results